šļø Sustainable exteriors are in demandāso why arenāt more distributors selling them?
From energy-efficient metal panels to green roofing systems, the shift toward sustainable exterior materials is accelerating. But despite market demand, many distributors struggle with adoption, stocking, and customer education.
This blog highlights the most common roadblocks to implementing sustainable cladding and roofing options, and how your ERP system can help eliminate friction, increase adoption, and streamline workflows.
š§ Common Barriers to Implementation
ā 1. Perception of Higher Costs
Many sustainable cladding and roofing materials come with a higher upfront price tag, making sales teams hesitant to push them.
Solution:
Use ERP to generate cost-per-lifecycle reports
Attach rebate and tax credit data to quotes
Include durability and energy savings comparisons
ā 2. Lack of Vendor Support or Documentation
Some suppliers donāt offer EPDs, recycled content certificates, or LEED-ready product data.
Solution:
Flag vendors missing documentation in your ERP
Set compliance requirements in vendor onboarding workflows
Auto-attach available certs to each SKU profile
ā 3. Confusion Among Sales Teams
Reps often donāt know which cladding or roofing products are considered “sustainable.”
Solution:
Create green product bundles and tag them in ERP
Use quote prompts to suggest eco-alternatives
Include quick-reference comparison guides in your ERP portal
ā 4. Storage and Handling Concerns
Some materials (like green roof membranes or solar panels) require careful handling or indoor storage.
Solution:
Use ERP to assign custom storage zones and alerts
Include handling instructions with pick lists and delivery slips
š§ How ERP Helps You Overcome All of It
ChallengeERP Solution
Product knowledge gapsTag green SKUs and auto-suggest during quoting
DocumentationAttach LEED, EPD, and warranty docs to each product
Forecasting demandTrack green product sales by region or project type
Internal trainingStore vendor videos and product guides in ERP resources
š Final Thoughts
Sustainable cladding and roofing materials arenāt difficult to sellāthey just need smarter systems. With ERP-powered workflows, your team gets the tools, knowledge, and confidence to deliver better materials for a better future.
š Need help setting up a green materials quoting flow? Letās customize your ERP for sustainable sales.